Tuesday, 24 April 2018

Initial Design Ideas

As this poster is the first of a series of posters aiming to educate young women on the ways in which they might be appropriating cultures without knowing, the design style should be consistent throughout each poster; meaning that in terms of the typography and illustration style, it needs to be appropriate for each different culture; rather than making design decision based on the content, the design should be considered in terms of the audience; young female students.





I began to think of ways in which i could design the posters, i wanted to be conscious to not misrepresent any of the features within the chola culture, however i also didn't want to use photographs within the design. I thought of the idea of illustrating a woman from the chola culture, wearing/styled in the way that the style is most often appropriated within todays fashion industry, along with text describing the items of clothing and the significance behind them. I also thought of the idea of each poster following on from each other, as this is the first in a series it seemed like an appropriate design concept in terms of continuity for each one to follow from the other, with the idea of the person wanting to have each o the posters within the series in order to complete a final image.

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